CHICO Chocolate Series Packaging Design

CHICO巧克力包装设计
 Project Team 
 Office 
Catherine.Wu / Project Lead
New York / 纽约
 Discipline 
 Services 
Graphic Design / 平面设计
Packaging Design / 包装设计
Design / 设计
Copy / 文案
Accounting / 客户服务

I used three different typefaces to build the three patterns. I chose Bodoni and Gotham, made them become a series by colors. The patterns reminded me the wrap paper of chocolate. And I was also inspired by the tropical fruits.  So I used bright and strong colors, designed the packaging of chocolate bar with these three patterns. Each color palette represents a fruit flavor.

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LOGO Design
LOGO设计
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