Tencent T station

Motion graphic Mural

​腾讯T站动态影像墙
 Client 
 Office 
Tencent /腾讯
Shanghai / 上海
 Discipline 

Motion Graphic / ​动态影像

Graphic Design / 平面设计

3D modeling Design / 3D建模设计

Motion Graphic / ​动态影像

 Services 

Design / 设计

Copy / 文案

​Accounting / 客户服务

 Project Team 
Natalie.Bai / Project lead
Zoe.Chao / Associate lead
Felix.Fu / Associate lead 
Sullia.Qiu / Motion Designer
Grace.Sun / Motion Designer
Xiaoyu.Xue/ Motion Designer
Jeanne.Zhu/
Graphic Designer
Catherine.Wu/ Graphic Designer
Alan.Liu/ Graphic Designer
Angela.Song/ Graphic Designer
Chill.LI/ Graphic Designer
Stone.Liu/ Copy
Lesley.Zhang/ Account

Tencent T station, be with you.

 

In 2019, Chinese tech giant Tencent has established its new headquarter in Beijing, China. To celebrate this milestone, Tencent commissioned us to create this motion graphic mural piece inside their new HQ.

 

Technology, Talent, Temperature, and Tencent are the four key values of Tencent T station. We were inspired by these four key values and divided the motion piece into four different sections. We’ve used the visual of the new HQ as the key to the story to tie the sections together.

 

At Tencent, we thrive together.

At Tencent, we share the same dream.

腾讯于2020年在北京设立中国北区总部,随着新大楼的落成,腾讯T站联合NONE STUDIO制作了「T站 be with you」的动态宣传影像,以动静视觉阐述T站「科技创造未来,服务传递态度」的理念,以宏观笔触总览腾讯品牌17载的发展轨迹,记录楼宇落成这一刻的使命荣光。

本作品从T站的“Technology、Temperature、Talent、Tencent”4T核心出发,将腾讯新大楼的视觉形象化作全片线索,融汇多种视觉动态形式标记腾讯的历史节点,巧塑品牌温度。

 

这是腾讯汇集我们的事,也是我们走向腾讯的事。在腾讯,我们携手构建,连接你我,共筑美好未来。

Flat wall (1).jpg
In Context
作品实物环境展示
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Direction One
​方向一
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Direction Two
​方向二
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Direction Three
​方向三
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莫列波纹透明纸环封面设计
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Augmented Reality Tech
AR 现实增强功能
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