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JIMING ISLAND Wild Sea Cucumber Packaging Design
鸡鸣岛野生特级海参 • 品牌与包装设计
Based on the analysis of characteristics and connotations of traditional
Chinese aesthetics, the illustrations we use on the packaging communicates
the essence of the brand personality.
在自然中寻找顶级感,在文化中寻找情感共鸣。
色调明快的插图将自然融于盒册之上,传达品牌深远意味,
以文献勾勒产品的中式内涵,以古韵诗句描绘四季,完成品牌的属性定位。
Client
Office
鸡鸣岛 / Jiming Island
北京 / Beijing
Discipline
品牌识别 / Brand Identity
包装设计 / Packaging Design
主视觉设计Key Visual Design
Services
设计 / Design
文案 / Copy
客户服务 / Accounting
Project Team
Felix. Fu / Project Lead
Natalie. Bai / Associated Lead
Catherine. Wu / Designer
Allen. Liu / Designer
Fangzhao. Zhou / Designer
Elain. Wang / Copywriter
Elly. Zhao / Account
Amelia. Liu / Intern
Anqi. zhang / Intern
Chenyu. Liu / Intern

品牌标识设计
/ Visual Identity Design






Dual-screen Packaging Design
双开窗式外包装设计





lattice Packaging Design
中式园林开窗外包装设计


高端黑金系列设计
/ High-end Black & Gold Series Design



金纹木盒外包装设计
/ Golden Pattern Wooden Box
Packaging Design


其他附属品设计
/ Other Belongings Design



手册设计
/ Booklet Desin







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